"Move over, wood bark and nuggets.  There's a new mulch in the neighborhood."
- USA Today

"Check out Rubberific Mulch made from recycled tires.  This shredded rubber is colored to look like "real" mulch and is perfect for under a backyard play set to avoid both muddy feet and skinned knees."
- Woman's Day Specials - Gardening & Outdoor Living

"Remember all that breast beating over millions of car tires that get thrown out each year in the United States and what an environmental disaster that is?  Relax.  They can be recycled.  A company in the forefront of turning tires into a useful commodity is Rubberific Mulch."
- San Francisco Chronicle

"Across the country this spring, homeowners have been passing up the pine nuggets in favor of shredded tires colored everything from coral rose to rustic red to a naturalistic brown."
- Wall Street Journal